I got an e-mail about this film and I totally want to see it, unfortunately I'll have to wait awhile because I can't get to any of the screenings. The synopsis from the film's website,
"Directed by Doug Pray (SURFWISE, HYPE!, SCRATCH), ART & COPY captures the creative energy and passion behind the iconic campaigns that have had a profound impact on American culture. Featuring rare interviews with... industry legends, the film seeks to identify the elements that transform a slogan into a pop culture catch phrases.
The movie was filmed and edited during a four-year period and had an unusual source for its funding -- The One Club, a non-profit organization dedicated to the craft of advertising headquartered in New York.
ART & COPY provides a window into the creative process and the individuals who have changed our lives in ways we may not realize,” said Mary Warlick, CEO of The One Club. “The movie looks at advertising not as products flying off the shelf but as the work of a few American heroes who feel passionately about their craft, ideas, and the ability of ideas to change how people feel.”
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